The Kale Letter
The Kale Letter
Your Obsessions Become Your Possessions.
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Open this if you want the #1 way to actually GET that car, house, boat, or vacation that you’ve been dreaming about….

Unfortunately I can’t find the original tweet that inspired this post.

But I saw it 3 or 4 years ago from some entrepreneur that I admire.

It was simply a picture of his garage, full of Ferraris, Lambos, Bugattis, you name it.

And all the tweet said was “Your Obsessions Become Your Possessions.”

That hit me, HARD.

I knew, deep down, that this was probably the truest (is that a word) sentence that had ever been written.

As many of you know, I played Division 1 College Basketball.

Since I was in 5th grade, I was OBSESSED with playing at Duke University.

And I mean OBSESSED.

I worked out 7 days a week.

Obviously, I’m also 6’8 so that helped, but damn, if I didn’t get close…

I actually visited Duke (didn’t get a scholarship offer though) and ended up choosing Northwestern University over Stanford, Wake Forest, Florida State, Iowa, Nebraska, Seton Hall, and 30+ others.

If that’s not (your obsessions becoming your possessions) I don’t know what is.

Sure, I didn’t actually end up at Duke, but I got damn close.

The thing that I literally went to sleep obsessing about for 10 years of my life, ended up coming true.

Weird how that works right?

We have all HEARD about how the greatest athletes in the world use VISUALIZATION to achieve what they achieve.

But how many of us are actually doing it on a day to day basis?

Before I saw that tweet, I sure wasn’t.

I was running my businesses, honestly just trying to keep my head above water and make it to the next day…

But then, I realized I was doing it all wrong.

I remembered how obsessed I had been with Duke, and how that FUELED me to go through all that pain and suffering (endless hours in the gym and weight room).

I needed a new OBSESSION.

So, I took a couple days, and went “shopping”.

*HINT* you should do this, immediately.

It will be different for everyone.

Some people want a vacation, or a mansion, or a boat, or just time with their loved ones.

For me?

I wanted a Tesla.

And not just any Tesla, the FAST one.

The Model S P100D.

Zero to 60 in 2.2 seconds.

Melt your face back and drive itself baby.

I felt that obsession bubbling back up in me again.

I could almost feel the wheel under my fingers.

(hint, this is when you know you’re actually obsessed, when you start smelling and hearing and feeling things as if you already own it)

I could see the look on my dad’s face as I pulled up to pick him up in it….

I could feel the pride of pulling up to a nice dinner with my wife and watching the valet park it out FRONT because it was the nicest car at the restaurant.

Oh, and it was bright red.

I went to sleep every night for nearly 2 years thinking about that car.

I watched every single review on YouTube.

I customized it 400 times on the Tesla website.

I was OBSESSED.

And lo and behold…..

She was mine.

Now, you may notice that ABSOLUTELY NOTHING in this letter has been TACTICAL.

There haven’t been any “how to’s” on how to actually make enough money to afford this $150,000 car.

That’s because you don’t need them.

This is truly one of the best entrepreneurship hacks because it doesn’t require ANYTHING of you other than actually becoming obsessed enough.

Once you become this obsessed.

Your brain will automatically start formulating ways to make it happen.

I promise.

I’m going to make that bigger so that you read it.

Once you become this obsessed.

Your brain will automatically start formulating ways to make it happen.

This is not just my opinion.

This is factual science backed information. (See CLASSIC books “The Magic of Thinking Big” and “Think and Grow Rich”)

It really is that simple.

I know you may not believe me right now, you may think this is some pie in the sky nonsense.

But it’s not.

You truly can achieve ANYTHING you set your mind to.

The hardest part is SETTING YOUR MIND to it.

So “go shopping” today, and share this with someone else who needs to get their mind right.

See you subscribers tomorrow.

Kale

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Kale Abrahamson